Operator Track Record — The Daily Systems
The Daily Systems
Pet-Industry Operations · Systems · AI

I don't advise from theory.
I've run the floor and built it from zero.

Two roles, one continuous operator timeline: scaling a multi-location daycare, boarding and grooming group — then being hired to build a new grooming business's entire operating system from scratch. Every number below is a real operational outcome from frameworks and playbooks built over 4+ years.

Book your free diagnosis call → See the track record
Built from 4+ years of real frameworks & playbooks by Santiago
01 · Scaled an existing operation

Multi-location daycare & boarding group

General Manager across two locations — grooming, boarding, daycare, walking, dental. Full P&L and floor responsibility.

3.5 yr
As GM across two sites
~$1.7M
Combined annual run rate
+27%
Flagship revenue, 3 yr
02 · Built one from scratch

New grooming boutique (NYC)

Hired as operator to design every system: SOPs, booking, pricing, growth, automation, and team from day one.

6×
Monthly revenue, first 5 months
57%
Revenue via digital funnel built
0-full
Operating system from launch
~37×
Growth in dog walking service line in ~12 months
300
Monthly walks built from ~2/week — new recurring revenue
4-6
Groomers managed across two locations at once
<1 mo
To launch full online booking + web integration
Operator Track Record

What I actually moved — by function

Every line is a documented outcome from live pet businesses. Here are the 6 results that most clearly show the impact of proper systems.

Service Line · Walking
~37×
Scaled dog walking from ~2 walks/week to 300/month in about a year — a brand-new recurring revenue line built from near-zero with route batching and online booking.
Growth · New Build
6× revenue
Took a brand new grooming boutique from opening month to roughly 6× revenue within the first five months — systems in place from day one.
Front Desk · Funnel
57% of revenue
Built an online booking + web funnel that now drives ~57% of all tickets and revenue — shifting load off the front desk onto a self-running system.
Operations · Management
3.5 years
Ran a multi-location daycare, boarding & grooming group as General Manager with full P&L responsibility across two sites and five service lines.
Growth · Flagship
+27%
Grew flagship-location annual revenue ~27% over three years to a ~$1.27M/yr run rate while holding service quality and team stability.
Automation · Booking + AI
<1 month
Launched full online booking, website integration and AI lead-capture tool for a new location in under a month — live, paying, and self-running from day one.

Other documented outcomes

  • Coordinated 4-6 groomers across two locations simultaneously with consistent service quality.
  • Managed 25+ dogs in boarding through peak holiday demand with zero service breakdown.
  • Held ~$119 average online ticket with strong repeat-client formation in the first five months.
  • Built self-serve price estimator and automated email campaigns that drive retention with no added labor.
  • Drove 100-145 new clients per month at peak through the content and acquisition engine.
  • Diagnosed sub-3% pre-book rate and designed systematized rebooking flow to capture natural return cycle.
Your number

What is the manual way actually costing you?

Move the slider to your monthly revenue. A conservative estimate of revenue lost to unfilled slots, no-shows, and appointments that never get rebooked. This is a starting point for the conversation.

$15,000
Unfilled slots • disorganized schedule$0
No-shows without reminders$0
Revenue never rebooked$0
Estimated annual leak
$0
The real cost of running on memory instead of a system — every year, on repeat. Most of it is recoverable with the right frameworks and playbooks.
Free diagnosis call

Let's find exactly where your business is leaking — and close it.

30-minute call. I map where your manual processes are costing you and what a proper system would recover. No pitch deck. No obligation.

Book your free diagnosis call →
The Daily Systems • Operating systems for pet businesses. All figures are real and anonymized from actual client work. Frameworks & playbooks developed over 4+ years by Santiago.